ldk.gr - Header Section

ldk.gr - Main Section

News

Τechnical assistance for implementation of Communication Action Plan, Turkey
Τechnical assistance for implementation of Communication Action Plan, Turkey

CATEGORY: Socioeconomic development, Programme Management

LOCATION: Turkey

START/END: 2015 - 2017

CLIENT: Ministry of Environment and Urbanization

ORIGIN OF FUNDING: European Commission (IPA)

PARTNERS: LDK Consultants Engineers and Planners S.R.L. (RO), LDK Consultants Europe S.A. (BE)

PROJECT VALUE: 992,814.11 €

LDK’s BUDGET SHARE: 100%

STAFF PROVIDED: 17

Τechnical assistance for implementation of Communication Action Plan, Turkey

Type of Services

The project focused on the implementation of the following four activities which are solely conducted by LDK:

1.    Visibility, promotion and image-building activities

  • Implementation of Communication Needs Assessment (CNA) Survey  with which we determined the messages of the campaign and how the tools of the campaign ought to be used.
  • Awareness Raising Campaign and Preparation of Events Calendar. The events calendar was incorporated into the website described under Activity 2.

The following instruments were formulated and used as part of the campaign:  

  • Visibility Guidelines which were prepared for beneficiaries on how the logos and slogan of the campaign are to be used, including templates and examples,
  • Newsletter - three issues were prepared, over a two year period which featured the latest news of the Department of European Investments (DoEUI) in relation to their activities under the Operational Programmes. Issue 1 focused on water, issue 2 focused on solid waste and issue 3 focused on the work of the CAP project (various workshops and seminars). The newsletters were widely distributed to internal and external stakeholders.
  • Publications such as Leaflets/Booklets (for the general public), Communication Handbooks (targeted to beneficiaries and contractors), Posters, Banners, Project success stories, celebratory Book, have been prepared.
  • Documentary video, TV advertisement, Small scale videos / web video advertisement, Radio advertisement prepared and delivered, and posted on social media channels.
  • Promotional materials – branded promo materials for the operational programmes (pins, power banks, usb sticks, key rings, bags, notepads, ecological notepads and folders and other such materials)

2.    Information/Dissemination Activities

  • Updating the Existing Web-site – the aim was to make a new website for the DoEUI, a cleaner website, more user friendly with a visual identity that follows that of the Operational Programme visibility, preparing new materials for the website especially news releases in both Turkish and English on the weekly activities of the department in order to promote the EU funded projects that the DoEUI manages.
  • Social media – establishing @IPAcevre presence on facebook, twitter and youtube, which are very well followed and active disseminators of awareness raising information.
  • Info-day Events and Workshops – two large scale, high level multi-day workshops have been organised with participation of more than 300 stakeholders in the fields of wastewater management and solid waste management.
  • National Seminar – was a closing seminar for the project with presentations and discussions on the goals and achievements during the years of the project. The Seminar participants included the network of beneficiaries of the IPA Environment Operational Programme in Turkey and it took place in Ankara on the closing month of the project.
  • Seminar on EOP Best Practices – executed in the closing month of the project with the participation of members of the network of the EU funded projects. The aim of the seminar was to inform, advertise and promote visibility of the IPA Best Practices as well as to enhance and further strengthen the network of contractors that have been working on EU funded projects in the Environmental sector by promoting dialogue between them and the contracting authority.

3.    Dialogue and Interaction with Media

  • Database Creation – created a database with all newspapers, magazines, TV, Radio stations, websites, news agencies, NGOs in Turkey both on a national and regional/local level. This database was completed in cooperation with the Ministry of Environment and Urbanisation’s Press Department and was updated numerous times to keep in step with changing communication priorities. It is used to disseminate the press announcements prepared under this activity.
  • Press Releases – press releases were prepared on an ad hoc basis and have also been prepared in the form of infographic handouts for each of the 31 projects funded by the Environment Operational Programme
  • Preparation of Press Packs – press packs have been prepared with financial information and attractive graphics to be used in newspapers about the ongoing and foreseen projects under IPA I and IPA II. The press packs have been distributed in branded bags or ecological folders and also include information about the specific event or activity at which they are being disseminated, together with high quality photos of the Department’s Director and Undersecretary. Branded gifts  are also given to journalists.
  • Visits to sites with Journalists – three site visit were arranged where journalists identified as covering environment related news, were invited to visit successful projects which have been completed. The site visits were organised in cooperation with the project stakeholders and generated plenty of attention in the media.
  • Interviews – Interviews have been arranged for the Director of the DoEUI as well as for project stakeholders (Mayors etc.) during project events and have been made available to the project beneficiary.
  • Monitoring media coverage and reporting – This activity is done in cooperation with the ministry but is targeted to the needs of the project and has already shown that local and regional journalists in the areas where the DoEUI’s projects are being implemented are active and interested. Weekly, Monthly and six monthly reports are produced.

4.    Capacity building on publicity

  • Training - one communication training on how to make a CAP and how to communicate an EU project  was conducted for the staff of the DoEUI. A second training was delivered to a network of beneficiaries and contractors of the IPA Environment Operational Programme in Turkey on promoting their EU funded project.
  • Helpdesk – this activity was part of the website creation and has been operating since the finalisation of the website
  • Revision of Communication Action Plan – a revision of the CAP was made to bring the document into line with current needs.
  • Sectoral Monitoring Committee (SMC) Meetings – the biannual SMCs of the operational programmes were supported by the project. These were high level events with the participation of DG REGIO or DG NEAR as well as high level officials within the Turkish Administration.

Description

This project provided technical assistance in order to raise awareness among the target stakeholders and general public on the EU funding available for the environment to Turkey through the IPA and specifically the Environment Operational Programme and the Environment and Climate Action Sector Operational Programme.

It aimed to develop the administrative capacity for effective communication required under IPA I and IPA II and to inform and engage target external stakeholders on issues connected to the Operational Programmes and the available funding.

This was done by setting up a TAT in Ankara tasked with visibility and promotion activities, information dissemination activities, media relations activities and capacity building activities.

ldk.gr - Bottom info

ldk.gr - Home Section

lines green

Socioeconomic
Developement

PROJECTS

Regional Development Programme - Region of Sterea Ellada: Evaluation

Regional Development Programme - Region of Sterea Ellada: Evaluation

The Region of Sterea Ellada (NUTS II area) is sited at the central part of the mainland. It comprises five prefectures (NUTS III level): Viotia, Evia, ...

Large-scale socioeconomic development projects, North Macedonia

Large-scale socioeconomic development projects, North Macedonia

The project facilitated the development of the border area between Greece and North Macedonia by preparing project studies in five project component ...

Promotion of Greek Business in Bulgaria: Recording, codification & documentation of the legal, institutional & business framework, Greece & Bulgaria

Promotion of Greek Business in Bulgaria: Recording, codification & documentation of the legal, institutional & business framework, Greece & Bulgaria

The overall objective of this project was to support business activity between Bulgaria and Greece and to create the necessary knowledge base, which ...

TAJIKISTAN- SECOND DUSHANBE WATER SUPPLY PROJECT (DWSP2). DEVELOPMENT OF COMMUNICATIONS STRATEGY AND CUSTOMER SATISFACTION SURVEYS FOR DUSHANBE VODOKANAL

TAJIKISTAN- SECOND DUSHANBE WATER SUPPLY PROJECT (DWSP2). DEVELOPMENT OF COMMUNICATIONS STRATEGY AND CUSTOMER SATISFACTION SURVEYS FOR DUSHANBE VODOKANAL

The World Bank, the European Bank for Reconstruction and Development (EBRD) and the Swiss Cooperation are Tajikistan’s main partners for water supply ...

Neighbourhood Programme: Technical assistance for the identification, preparation and implementation of projects, Romania & neighbouring countries

Neighbourhood Programme: Technical assistance for the identification, preparation and implementation of projects, Romania & neighbouring countries

CBC This project aimed to provide expertise to regional operational administrative organisations of Romania, legally established in April 2005. These ...

Regional Development Programme - Region of Sterea Ellada: Management

Regional Development Programme - Region of Sterea Ellada: Management

The Region of Sterea Ellada(Objective 1: Region - area NUTS II) is one of the 13 regions of Greece, sited in the central part of the mainland. ...

Setting up a Programme Management Unit to support the implementation of grant schemes for the Turkish Cypriot community - northern part of Cyprus

Setting up a Programme Management Unit to support the implementation of grant schemes for the Turkish Cypriot community - northern part of Cyprus

The overall objective of the Aid programme, of which the PMU contract is a part, is to prepare the Turkish Cypriot community for the implementation ...

Rehabilitation of the Lebanese Administration: Programme Monitoring, Lebanon

Rehabilitation of the Lebanese Administration: Programme Monitoring, Lebanon

Over the years, Lebanon has come to suffer from a weak institutional and legal framework. In fact, most of this was established some 40 years ago, ...

Provision of technical vocational and educational training, Greece

Provision of technical vocational and educational training, Greece

In 1995, LDK established KEK Liknon, a fully up-to-date, well equipped vocational training centre. Amongst its aims were: the provision of ...

Support to the Greek General Secretariat for Public Private Partnerships-Implementation of appropriate processes and methodologies in investment and public procurement, Greece

Support to the Greek General Secretariat for Public Private Partnerships-Implementation of appropriate processes and methodologies in investment and public procurement, Greece

The general objective of this Project was to contribute to institutional, administrative and growth-sustaining structural reforms in Greece, with a ...

Development Education and Awareness Raising (DEAR) Support team - Europe

Development Education and Awareness Raising (DEAR) Support team - Europe

The overall objective of this project is to assist the EC in the development and implementation of its activities devoted to Development Education ...

Vocational Education & Training: Technical assistance, North Macedonia

Vocational Education & Training: Technical assistance, North Macedonia

This project was the fourth in a series of VET reform projects, which began in 1998 with an aim to enhance the reform for secondary education in ...

ENPI-Regional Communication Programme 2011-2013: Journalist Training and Networking, Various Countries

ENPI-Regional Communication Programme 2011-2013: Journalist Training and Networking, Various Countries

The objectives of the project were to: Contribute to improve the knowledge of the EU policy, its relation with the ENPI beneficiaries’ countries, ...

Regional Twinning Project: SE Romanian Regional Devnt Agency & the Hellenic Agency for Regional Devnt and Local Government, Romania

Regional Twinning Project: SE Romanian Regional Devnt Agency & the Hellenic Agency for Regional Devnt and Local Government, Romania

The twinning project operated in a climate of increasing EU pre-accession finding for regional development investment in Romania, and with a view to ...

Ministry of Finance Training School (SEYYO): Technical assistance, Greece

Ministry of Finance Training School (SEYYO): Technical assistance, Greece

The aim of the project was to prepare the action plan on behalf of the Ministry of Finance Training School (SEYYO) for funding under the Information ...

Technical assistance for providing information services aiming to bring the Turkish Cypriot community closer to the European Union through running an EU Infopoint in the northern part of Nicosia, Cyprus

Technical assistance for providing information services aiming to bring the Turkish Cypriot community closer to the European Union through running an EU Infopoint in the northern part of Nicosia, Cyprus

The overall objective of the project is to bring the Turkish Cypriot community closer to the European Union (EU) and contribute to facilitate efforts ...

Τechnical assistance for implementation of Communication Action Plan, Turkey

Τechnical assistance for implementation of Communication Action Plan, Turkey

This project provided technical assistance in order to raise awareness among the target stakeholders and general public on the EU funding available ...

Information dissemination sessions and public debate, Romania

Information dissemination sessions and public debate, Romania

The project’s main objective is to provide specific information about EU funds granted through the European Agricultural Fund for Rural Development ...

Technical Assistance to Civil Society Organisations (TACSO 3) in the Western Balkans and Turkey

Technical Assistance to Civil Society Organisations (TACSO 3) in the Western Balkans and Turkey

Technical Assistance to Civil Society Organizations in Western Balkans and Turkey is a regional project funded by the European Union (EU) that ...

Technical assistance for providing Information services aiming to bring to the Turkish Cypriot community closer to the European Union  through running an EU Infopoint in the northern part of Nicosia, Cyprus

Technical assistance for providing Information services aiming to bring to the Turkish Cypriot community closer to the European Union through running an EU Infopoint in the northern part of Nicosia, Cyprus

The overall objective of the project is to bring the Turkish Cypriot community closer to the European Union (EU) and contribute to facilitate efforts ...

Assessment of the municipal organizational structure, North Macedonia

Assessment of the municipal organizational structure, North Macedonia

Following the adoption of the Law on Local Self-Government in North Macedonia significant amount of legislative and administrative work had been ...

Energy Efficiency (EE) and Thermal Building Refurbishment Project in Yerevan, Armenia

Energy Efficiency (EE) and Thermal Building Refurbishment Project in Yerevan, Armenia

The overall objective of the assignment is to assist EIB and the Municipality of Yerevan  (MoY) in preparing effectively the pilot phase of an ...

Support to the solution of economic and social integration problems in four Turkish cities as major In-migrant destinations: Technical assistance, Turkey

Support to the solution of economic and social integration problems in four Turkish cities as major In-migrant destinations: Technical assistance, Turkey

This contract was awarded through Lot 9 "Education, Employment and Social" of the worldwide Framework Contract. The main objective was to assist in ...

Fostering Social Inclusion and Inclusive Labour Market, North Macedonia

Fostering Social Inclusion and Inclusive Labour Market, North Macedonia

The aim of this project was institutional capacity building in order to improve the design and delivery of existing social inclusion policies by ...

Civil Society Facility (Sivil Düşün II), Turkey

Civil Society Facility (Sivil Düşün II), Turkey

The overall objective of the project is to improve the environment for active citizenship and to strengthen the capacity of organised active citizens. ...

Shoe-making training institution project, Turkey

Shoe-making training institution project, Turkey

Turkey's shoe-making sector expanded rapidly in the second half of the 20th century. Total employment in the industry is about 400,000 people and ...

Support to Energy Market Integration and Sustainable Energy in the NIS (SEMISE), NIS Countries

Support to Energy Market Integration and Sustainable Energy in the NIS (SEMISE), NIS Countries

The specific objectives of the project are the following: Identifying the gaps and the obstacles impeding progress towards regional energy market ...

Hellenic Post: Hiring of Project Management Consultant, Greece

Hellenic Post: Hiring of Project Management Consultant, Greece

Hellenic Post (HP), operating within the framework of improving and modernizing its management facilities, implemented projects of the 2nd Community ...

Preparation of a Long-Term National ICT Strategy 2020-2025, North Macedonia

Preparation of a Long-Term National ICT Strategy 2020-2025, North Macedonia

As part of its democratic reforms initiative and in response to known weaknesses in its cyber security infrastructure, the Government of the Republic ...

Regional development support project, Romania

Regional development support project, Romania

In 1998 the Government of Romania ratified a Law on Regional Development (Law 151/98), which specified the establishment of a number of institutions ...

Implementation & coordination of the decentralization process: Technical assistance, North Macedonia

Implementation & coordination of the decentralization process: Technical assistance, North Macedonia

The overall objective of the project was to enable the Government of North Macedonia to start concrete competence transfer from central government to ...

Institutional building in support of employment policy: Technical assistance, North Macedonia

Institutional building in support of employment policy: Technical assistance, North Macedonia

The overall objectives of the project were to assist the Government in the development of a coherent employment policy designed to support economic ...

INOGATE: Technical secretariat and coordinator`s network, Central Asia and Caucasus countries

INOGATE: Technical secretariat and coordinator`s network, Central Asia and Caucasus countries

The overall objective of this project was to facilitate and increase trade and investment flows in the rehabilitation of existing and development of ...

DESIREE GAS Project Consultant (DGP Consultant) to the Ministry of Energy, Bulgaria

DESIREE GAS Project Consultant (DGP Consultant) to the Ministry of Energy, Bulgaria

The Ministry of Energy of Bulgaria (ME), in the framework of the National Programme for Accelerated Gasification (“National Programme for ...

Energy Efficiency (EE) and Thermal Building Refurbishment Project in Chisinau, Moldova

Energy Efficiency (EE) and Thermal Building Refurbishment Project in Chisinau, Moldova

The overall objective of the assignment is to assist EIB and the Municipality of Chisinau (MoC) in preparing effectively the pilot phase of an ...

Mid-Term Evaluation of the Technical Support action «Support the Greek Public Administration Reform», Greece

Mid-Term Evaluation of the Technical Support action «Support the Greek Public Administration Reform», Greece

The reform of public administration was one of the conditions for the implementation of structural reforms included in the economic adjustment ...

Independent Experts in the context of the JESSICA initiative in Greece

Independent Experts in the context of the JESSICA initiative in Greece

JESSICA (Joint European Support for Sustainable Investment in City Areas) is an initiative of the European Commission, supported by the European ...

Mining affected regions reconstruction fund (MARR Fund): Main component, Romania

Mining affected regions reconstruction fund (MARR Fund): Main component, Romania

The European Commission agreed to allocate a total of €10 million for a fund to aid the reconstruction of two specific mining affected regions (Jiu ...

Managers' Training Programme IV, Russia; Ukraine; Azerbaijan; Uzbekistan

Managers' Training Programme IV, Russia; Ukraine; Azerbaijan; Uzbekistan

The overall objective of the programme was to improve the performance of economic enterprises in the MTP participating countries. The project aimed ...

INOGATE Technical Secretariat and Integrated Programme in support of the Baku Initiative and the Eastern Partnership energy objectives, NIS Countries

INOGATE Technical Secretariat and Integrated Programme in support of the Baku Initiative and the Eastern Partnership energy objectives, NIS Countries

The overall objective of the project is to contribute to the progress of the INOGATE Partner Countries in the achievement of the Baku Initiative and ...

DESIREE GAS Project Consultant (DGP Consultant) to the Ministry of Energy (KIDSF-GA-053/02/01), Bulgaria

DESIREE GAS Project Consultant (DGP Consultant) to the Ministry of Energy (KIDSF-GA-053/02/01), Bulgaria

The Ministry of Energy of Bulgaria (ME), in the framework of the National Programme for Accelerated Gasification (“National Programme for ...

Cross-border programme Bulgaria - Turkey: Technical assistance for project preparation, Bulgaria

Cross-border programme Bulgaria - Turkey: Technical assistance for project preparation, Bulgaria

The MRDPW, through its Directorate "Implementing Agency – PHARE Programme" and the Department for "Management of Territorial Cooperation" at the ...

FM 2002 & FM 2003 Grant Schemes: Monitoring & evaluation, Bulgaria

FM 2002 & FM 2003 Grant Schemes: Monitoring & evaluation, Bulgaria

The project's main objective was to provide expert assistance to the EC Delegation to Bulgaria in monitoring and evaluating the 2002 and 2003 FM ...

sector inner module transport bg min